Build a platform developers love.
MarkedUp is an independent consultancy focused on one thing: Making developer-facing products easier to adopt and use.
"As far as the customer is concerned, the interface is the product."
The cost of doing nothing
39% of developers say confusing docs are their biggest roadblock to API adoption. You probably don't see that happen on your platform. You feel it in flat activation numbers with no obvious cause.
Services
I operate on a productized service model. Fixed scope, predictable price.
DevEx Friction Audit
A 2-week evaluation of your developer platform across 7 dimensions. You get a prioritized list of friction points, ranked by impact and effort, that your team can work through right away.
Developer Onboarding Accelerator
A 4-week project to redesign your developer activation flow, from signup to first API call. The work involves direct research with your developers and working prototypes. You also get an implementation roadmap for your engineering team.