Build a platform developers love.
MarkedUp is an independent consultancy focused on one thing: Making developer-facing products easier to use for humans and AI agents.
"As far as the customer is concerned, the interface is the product."
The cost of doing nothing
39% of developers say confusing docs are their biggest roadblock to API adoption, and only 24% of APIs are being designed with AI agents in mind.
Poorly designed developer platforms lead directly to reduced activation, lost revenue, and frustrated developers. Your platform can do better.
Services
I operate on a productized service model. Fixed scope, predictable price.
DevEx Friction Audit
A 2-week evaluation of your developer platform across 7 dimensions, including agentic usability. You get a prioritized list of friction points, ranked by impact and effort, that your team can work through right away.
Developer Onboarding Accelerator
A 4-week commitment to evaluate and redesign your developer activation flow, from signup to first API call. The work involves usability research and hands-on agentic development. You get an implementation roadmap for your engineering team.